Birketts advises EMG Motor Group on strategic dealership acquisition


10 November 2021

Leading law firm Birketts has advised EMG Motor Group (EMG) on its purchase of Murketts motor dealership for an undisclosed sum.

EMG has 11 dealerships across East Anglia, selling new and used cars as licensed dealerships for Kia, Mazda, MG and Nissan, as well as services for Citroen, Ford, Hyundai and Mitsubishi. Over the last 25 years, EMG has built a reputation for exceptional levels of customer service and in the region, and has most recently seen their hard work recognised as winners of the 2021 Autotrader Retailer Award for Customer Experience.

Partners Ed Savory (Corporate) and Melissa Loucas (Commercial Property) led the Birketts team, with support from Partner Karl Pocock (Tax), Senior Associate Andrew Ridout (Commercial Property), Senior Associate Victoria Pollington (Residential Property), Solicitors Sam Varney and Macauley Alsford (Corporate), Solicitor Ben Lewins (Employment) and Trainee Solicitor Maisie Lee (Corporate).

With locations in Cambridge, Huntingdon, Royston, Stapleford and Alconbury, Murketts has almost 20 years’ experience selling and repairing used cars. The network of garages are also Vauxhall-authorised repairers.

Speaking after the deal Nick Storey, Director at EMG, said: “Ed, Melissa and the Birketts team were exactly the support we needed to ensure this transaction ran smoothly. The wealth and diversity of their expertise made it clear from the offset that no question would go unanswered, and that Birketts’ goals aligned with ours. We are delighted to start this new chapter with Murketts. We are expanding our horizons and bringing our award-winning service to two more counties in the region. Murketts is the ideal partner for this, with the same appreciation and emphasis on supporting customers that EMG has dedicated itself to for more than 25 years.”

Ed Savory added: “This acquisition required a range of insight from our lawyers – Birketts’ full-service offering means that we have the exact legal understanding required for almost any situation, including experience of motor industry legal matters. Nick and EMG are great clients, and we wish them all the best moving forwards with Murketts.”