For general enquiries +44 (0)808 169 4320
  • Get in touch
  • About

    Birketts is a full service legal firm with offices throughout the East of England and in London.

    Whatever the challenge, we're here for you. As a proactive partner, we're always thinking about the changes and opportunities that you or your business will face, taking you to the next level.

    • Discover Birketts
    • Leadership Team
    • Offices
    • Environmental Social Governance
    • Compliance

    Our Culture

    Awards

  • Sectors
    • Agriculture
    • Banking & Finance
    • Care Homes
    • Charities & Not for Profit
    • Ecclesiastical
    • Education
    • Energy & Utilities
    • Family Business
    • Food
    • Healthcare
    • Housebuilders
    • Insurance & ReInsurance
    • International Services
    • Leisure & Tourism
    • Local Government
    • Motor Industry
    • Public Sector
    • Real Estate Investment
    • Retail
    • Shipping & International Trade
    • SIPPs / SSASs
    • Social Housing
    • Transport & Logistics
  • Services
    Services for business Services for individuals
    for business
    for individuals
    for business
    • Agriculture
    • Banking & Finance
    • Commercial Property
    • Commercial & Technology
    • Competition
    • Construction & Engineering
    • Corporate, Mergers and Acquisitions
    • Data Protection Services
    • Employee Incentives
    • Employment
    • Franchising
    • Health & Safety
    • Immigration Services
    • Intellectual Property
    • International Services
    • Litigation & Dispute Resolution
    • Planning & Environment
    • Property Disputes
    • Public Inquiries
    • Regulatory & Corporate Defence
    • Restructuring & Insolvency
    • Shipping & International Trade
    • Tax
    for individuals
    • Agriculture
    • Construction
    • Contentious Trust & Probate
    • Court of Protection
    • Data Protection Services
    • Dispute Resolution
    • Employment
    • Estate Planning & Wills
    • Family
    • Financial Crime
    • Immigration Services
    • International Services
    • Leasehold Enfranchisement
    • Motoring Offences
    • Personal Taxation
    • Private Criminal Defence
    • Probate
    • Property Disputes
    • Public Inquiries
    • Residential Property
  • Our People
  • Insight

    Legal Updates

    News

    Newsletters

    Events

    Webinars

    Podcasts

    Shaping excellence

  • Join us
    • Current Vacancies
    • Our Story
    • Life at Birketts
    • Learning & Development
    • Benefits at Birketts
    • Environmental Social Governance
    • Recruitment Contacts

    Graduates

    Business Services

    Legal Secretaries

    Lawyers

  • Home
  • News
  • Birketts advises Genus Water on sale to water treatment leader Kinetico UK
Share on
Birketts advises Genus Water on sale to water treatment leader Kinetico UK
March 10, 2022

Birketts has advised Essex-based Genus Water on their sale to Kinetico Group subsidiary, Kinetico UK, one of the largest firms in the water treatment industry.

Founded in 1999, Genus Water combines manufacturing, design, supply and maintenance together with all the expertise of their staff to provide water treatment solutions nationwide. The company’s focus on investment and training has seen them develop new water softener product lines and establish themselves as both commercial and domestic market leaders.

Kinetico Group has operated for more than 50 years and currently has more than one million systems in place in more than 100 countries. Kinetico UK provides water solutions to a number of high-profile customers in the country, including Buckingham Palace, the Royal Mint, Thames Water and the Savoy.

The value of the deal has not been disclosed. Birketts’ Senior Associate Alex Forwood (Corporate) led the team advising Genus Water, which included Matthew Adamson (Corporate), Thomas Utting (Corporate), Jonathan Insley (Employment) and Robbie Watson (Corporate Tax).

Genus Water Managing Director Karl Goodwin said: “Kinetico is the perfect home for Genus Water, combining our years of development with their access to the global market. I’m sure that moving forwards, both businesses will only go from strength to strength. Alex was fantastic throughout this transaction – thorough, plain speaking and kept us informed every step of the way.”

Speaking after the deal, Alex added: “This sale is recognition of the years of hard work from the team at Genus Water and the increased value they can provide to those in the water treatment industry. Kinetico’s resources and strategy will see Genus’ advancements play a key role in the sector in the future. This transaction demonstrated once again the strength in depth and responsive, pragmatic service Birketts’ Corporate Team is known for.”

The content of this article is for general information only. It is not, and should not be taken as, legal advice. If you require any further information in relation to this article please contact the author in the first instance. Law covered as at March 2022.

Join us

  • Business services
  • Experienced lawyers
  • Graduates

Information

  • Anti Slavery
  • Cookies
  • Fees
  • Statement

Find us

  • Contact us
  • Our People
  • Offices

Subscribe

  • Subscribe
© Copyright Birketts LLP 2022 All rights reserved
Follow us: